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Our little universe/Brand kit
THE SPARKWELL PLAYBOOKMADE FOR GOOD TIMES

Serious about
having fun.

A friendly corner of the internet, built for a little everyday play.
This is what Sparkwell looks, feels, and sounds like.

Brand kit ↗
HELLO, WE’RE SPARKWELL

Find your next little obsession.

Always free · Instantly playable · Just for fun
A LITTLE SPARK GOES A LONG WAY. ↗
01 / COLOR

A feel-good palette.

Bossanova purple. Fresh lime. A little peach warmth.
Keep it calm, then add a little spark.

↳

Let light tints lead. Use Bossanova for key actions, lime for highlights, and peach for warmth.

60 / 30 / 10

Bossanova

Our primary purple, from soft surfaces to deep ink.

Lime

Fresh highlights and moments worth celebrating.

Peach

Warm accents with a friendly feel.

02 / TYPOGRAPHY

Good type. Good company.

One friendly family, plenty of personality.
Clear at every size, from first hello to high score.

OUR EVERYDAY TYPEFACEGeist Sans
Aa↗

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 & ! ? @ #

Friendly. Flexible. Familiar.400 · 500 · 600 · 700
DISPLAY / 56 / 600

Make time for play.

HEADING / 28 / 600

Your next favorite awaits.

BODY / 16 / 400

A quick break, a fresh challenge, or one more round.
Good games are for everyone.

DETAIL / GEIST MONO / 11 / 500

NEW HIGH SCORE · 2,480 POINTS

03 / IN PLAY

Here’s how it comes together.

Soft corners, clear choices, and a touch of joy.
A small preview of the bigger playground.

BUTTONS & LITTLE DETAILS
Find your next game ↗
● Free to playA new favoriteBrain break
No pressure. Nicknames welcome.
THE DAILY BRAIN BREAK

A little number magic.

Slide. Combine. Lose track of time.

PUZZLE · SOLO · YOUR OWN PACESample game card
04 / OUR NORTH STAR

A little intention in every pixel.

01 /

Easy to join.

No fuss, no friction. Make every next step feel obvious and every player feel welcome.

02 /

Playfully understated.

Let the games bring the energy. Give them calm spaces, soft edges, and room to shine.

03 /

Bright, day or night.

Keep the same warmth in both themes. Clear contrast, gentle surfaces, and familiar accents.